Ask first. Build second.

Ideas in development · nothing for sale yet

Vema is a small software studio for finance and operations work. Before building anything, I talk to the people who would use it. These are the three ideas I'm testing with US firms right now.

The three ideas

• Client bills into the right books.

  For business-management and family-office firms that code client bills and statements by hand.

• One entry, every carrier portal.

  For independent P&C agencies that re-type each customer into several carrier portals.

• A technical check before the close.

  For buyers of $2–15M businesses that run on software, and the advisers who refer them.

How these conversations work

I write to firms with one short question about how they work today. Your answer decides what I build, or whether I build it at all. I never ask for logins, client data or payment, and if you'd rather not hear from me, reply "no" and I won't write again.

If one of these is your work, reply with one line about how it's done today. “Not a problem for us” is a useful answer too. You can also write to [email protected].